Ms. Inès Bouamaied Marmech holds a master's degree in marketing entrepreneurial and innovation from the International University of Tunis and an applied license in business administration (small and medium-sized enterprise).

Ms. Inès Bouamaied joined UGFS-NA in January 2013 as Back Office Coordinator and is currently Executive Assistant to the General Manager and, she oversees the marketing and communication aspect within the company.

Ms. Marmech has more than 10 years of experience in administration, particularly in management, public relations, and communications.